Asher was quoted in the article in the Jan 2025 STEP Journal by Helen Bradford-Swire while examining the make-up of the ‘modern family’ and asking practitioners what they need to consider when helping these families plan.

A column in a local Urdu news publication by a leading UAE based journalist, Yousuf Bhatti, regarding his chance encounter and subsequent long sitting with Asher.

Asher's article “Utilizing social media in family enterprises” was highlighted by David Shaw, as one of the 5 favourite, must-read article on family enterprise branding & trust.

Asher acknowledged in the first issue of The Family Office Journal of the Wealth Management Institute, Singapore by Dr. Marta Widz.

Asher was quoted in the ground breaking research by the researchers Jeremy Cheng, Kevin Au, Marta Widz and Marshall Jen.

Asher sat down with Founder of Fyber Consulting, Moazam Shah, in Melbourne, to talk about the role of digital transformation in Finance and other related topics.

Asher’s bio and few rapid-fire Q&A, were part of the dossier compiled by Rachel Minard for her exclusive guild at the Ritz Carlton in Half Moon Bay, San Francisco, that Asher attended.

Asher was interviewed by the publication for ICAEW.

Asher was interviewed by Nick Rucker seeking investing thoughts for 2018.

Asher was quoted at the start of a series of articles done by PwC and ACCA on digital transformation and the ascent of the digital.

Asher was quoted for his experiences at the Sandhurst Military Academy Leadership Bootcamp that he participated in.

Asher was interviewed by David Bain who states ““its principals – along with (Asher) Noor are setting, whether intentionally, or not, a family office example in the region.”

Asher was interviewed by Trusted Insight and featured on the cover of the magazine.

Asher was interviewed by James Beech ahead of his keynote address at the Campden conference in Abu Dhabi.

Asher was interviewed by James Beech in the aftermath of Donald Trump winning the US Presidential elections.

Asher was interviewed by James Beech for the article on Brexit as the news of the referendum results came about.

Asher was interviewed for the CIPFA member publication.

Asher’s FFI’s article “Now if only every family business was a fairy tale!” was tied in top place for the month of June as one of the most popular articles.

Asher was quoted a couple of times in the cover story on Family Offices article by Paul Golden.

Asher was interviewed by Arab News in the aftermath of Pakistan 2013 national elections.